MIDA and Hong Leong Bank's Synergistic Alliance: A Strategic Partnership in Boosting Domestic Direct Investment
In the pursuit of advancing Malaysia’s economic and investment landscape, the government is unwavering in its commitment to strengthen domestic direct investment (DDI) as a primary contributor to the nation’s prosperity. A standout illustration of this dedication is the successful collaboration between MIDA and Hong Leong Bank (HLB), a strategic partnership focused on reshaping financial and investment approaches, especially for small and medium-sized enterprises (SMEs) and small and medium-sized industries (SMIs).
Recognising the pivotal role of DDI in reshaping Malaysia’s economic landscape and driving prosperity, the partnership between MIDA and HLB is a testament to unified efforts. Over more than a decade, these influential entities have seamlessly orchestrated over ten impactful roadshows across the nation.
These roadshows cover critical topics, including government policy updates, investment initiatives, and highlights of products or services by HLB. Their significance lies in fostering dialogue and steering Malaysia towards a promising economic future.
In response to this, the Pocket Talk initiative was introduced, providing SMEs and SMIs with essential knowledge and resources to make informed financial decisions and drive business growth. This initiative serves as a platform to catalyse conversations and create new prospects among SME business leaders, industry experts, and public and private sector representatives.
MIDA, a champion in promoting investments in Malaysia, extends its commitment beyond attracting FDI to include the nurturing and empowerment of DDI.
The collaboration between MIDA and HLB focuses on two (2) primary objectives:
1. Raising Awareness and Providing Market Insights:
MIDA and HLB strive to raise awareness and offer essential market insights and updates. These updates encompass various aspects, such as government incentives and initiatives, aimed at benefiting business customers. Through this collaborative effort, they ensure businesses stay informed about the evolving market landscape.
2. Educating Business Customers on Financial Solutions:
An important aspect of this collaboration is the profound focus on educating business customers about the diverse array of bank products and solutions. This concerted effort by MIDA and HLB empowers businesses to make informed financial decisions, intricately tailor-made to suit their specific needs.
MIDA stands as a steadfast partner, dedicated to facilitating and assisting businesses to establish, expand, and achieve success within the dynamic Malaysian landscape. Our collective efforts has effectively maintained Malaysia’s competitiveness on the global stage. We wholeheartedly extend an invitation to investors to embark on a journey of exploration, uncovering the vast array of boundless opportunities that Malaysia has to offer.
Additionally, the Domestic Investment Coordination Platform (DICP) team is fully equipped to provide the necessary assistance to businesses embarking on the transformative journey of digitalisation and funding facilitation. Local companies and SMEs are urged to harness the facilitation capabilities of DICP as they navigate their course towards realignment and business restructuring. For more information, please visit the MIDA Domestic Investment Division at https://www.mida.gov.my/staffdirectory/domestic-investment-division/
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