Our Principles

>About MIDA>Our Principles

About MIDA

Incorporated as a statutory body under the Malaysian Industrial Development Authority (MIDA) Act, the establishment of MIDA in 1967 was hailed by the World Bank as “the necessary impetus for purposeful, positive, and coordinated promotional action” for Malaysia’s industrial development. Today, MIDA is Malaysia’s cutting-edge, dynamic and pioneering force in opening pathways to new frontiers around the globe.

Our Vision

Malaysia as the pre-eminent preferred
investment destination

Our Mission

We build dynamic and sustainable
investment ecosystems

Our Values

MICCCA

• Meritocracy

MIDA rewards those who perform well, and we celebrate their successes.

• Integrity

Be honest, transparent and accountable.

• Customer-centric

You will be the liaison between our stakeholders; government bodies, agencies and investors. Communication is key.

• Curiosity

Question everything! Think out of the box and look for the best solutions.

• Close-knit

Life at MIDA is not just about work, but to also spend time enjoying each other’s company.

• Adding Value

Go beyond what is expected. Create measurable, positive and powerful outcomes.

MIDA as Your Key Investment
Partner

To further enhance MIDA’s role in assisting investors, senior representatives from key government agencies are stationed at MIDA’s headquarters in Kuala Lumpur to advise investors on government policies and procedures. These representatives include officials from the Department of Labour, Immigration Department, Royal Malaysian Customs. We are also strongly supported by Department of Environment, Tenaga Nasional Berhad, and Telekom Malaysia Berhad.

Connect with Us

MIDA evaluates the following applications for projects in the manufacturing sector and selected services sub-sectors:

Manufacturing licenses
Tax incentives
Expatriate posts
Duty exemption on raw materials and components
Duty exemption on machinery and equipment for the agricultural sector and any selected services sectors
Regional establishments

MIDA Logo

MIDA’s logo is symbolic of our efforts in charting new directions for the country. The bold, block letters of MIDA represent the integrity and professionalism of the organisation.

The colour grey suggests neutrality and reliability, while the new cutting-edge, dynamic and pioneering force of MIDA is represented in the eye-catching, strong red motif that resembles an arrow moving forward.

Click the button below to download and learn more about MIDA’s branding guidelines.

Download Brand Guidelines