Ismail Sabri urges MSME entrepreneurs to capitalise on govt's digital initiatives - MIDA | Malaysian Investment Development Authority
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Ismail Sabri urges MSME entrepreneurs to capitalise on govt’s digital initiatives

Ismail Sabri urges MSME entrepreneurs to capitalise on govt’s digital initiatives

21 Nov 2021

Micro, small, and medium enterprise (MSME) entrepreneurs should seize the opportunities created by the government’s initiatives to transition from conventional to online business, said Prime Minister Datuk Seri Ismail Sabri Yaakob.

Ismail Sabri said various initiatives have been implemented by the government to help entrepreneurs promote their business, including through Budget 2022 which focuses expenditure on incentives to drive the adaptation of MSME digital technology.

“They include a RM25 million allocation to Halal Development Corp for the MSME Halal Product Digital Branding and MSME Halal Product Marketability Enhancement programmes.

“Apart from the Keluarga Malaysia (Malaysian Family) Digital Economy Centre (PEDi) which was launched this morning, RM200 million has also been allocated for the SME Digitalisation Grant Scheme, with RM50 million reserved for bumiputera micro-entrepreneurs in the rural areas,” he added.

He said this when launching the MSME Digitalisation Empowerment Programme at Dewan Konvensyen Majlis Daerah Bera here on Sunday.

He said in an effort to boost digitalisation, the government is improving internet access throughout the country through the National Digital Network Plan (JENDELA), with a target of providing 100% 4G coverage in populated areas in 2025.

“The government is taking steps to ensure that every area, every place throughout the country including in the interior will be fully covered by internet (4G) at the end of 2025,” he said.

Meanwhile, the 2021 National MSME Digitalisation Empowerment Programme, which runs from Sunday until Tuesday, is jointly organised by MyDIGITAL Corp, Malaysia Digital Economy Corp, and Malaysian Communications and Multimedia Commission. 

It is aimed at providing information to MSME on all types of existing aid, incentives, and digital solutions that can help entrepreneurs digitalise their business.

Source: Bernama