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Market Research Services

 

Market research services (classified under code 86401, Central Product Classification) are defined as the investigation services designed to secure information on the prospects and performance of an organisation’s products in the market. It includes market analysis (size and other characteristics of a market) and analysis of consumer’s attitudes and preferences utilising personal interviews, telephone and mail surveys, historical data, etc. Economic and social intelligence services not in connection with merchandised products, such as industry analysis, econometric modelling, demographic analysis, etc., are also included. Its excludes public opinion polling.

Market Research Services

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Last Updated : Thursday 17th October 2019