Advertising activities also include media representation, aerial advertising,
distribution or delivery of advertising materials or samples, and renting of spaces for
advertisement. Outdoor advertising refers to billboards, panels, bulletins and frames, window
dressing, showroom design, car and bus carding, etc. Media representation refers to sale of
time and space for various media soliciting advertising. It excludes the following:
- Printing of advertising material.
- Market research.
- Public relations activities.
- Direct mailing activities.
- Production of commercial messages for radio, television and film.